Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• When doing competitive analysis, where else can we look to uncover our competitors' priorities?
• Should I give my salespeople a specific price, or is a range OK?
• Why is customer retention so much more important in B2B than in B2C?
• When leading others through the rationale behind a change, isn't there a danger that they'll arrive at different conclusions?
• Can you tell, in advance, whether a promotional discount will work?
• How can pricing skills be applied to other profitable problems?
• Should it concern us that customers haven't ever considered the value-drivers we've identified?
• What types of attributes should we think about for price segmentation?
• What's the difference between pricing analytics and optimization?
• How can I tell if a customer is defecting early enough to do something about it?