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Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • What if the root-causes are in an area that I don't have a lot of lot influence over?
  • When doing competitive analysis, where else can we look to uncover our competitors' priorities?
  • How can pricing skills be applied to other profitable problems?
  • Should we announce price increases to customers whose pricing is actually being grandfathered and NOT increased?
  • Why shouldn't services be priced by the hour? Lawyers and accountants do it, don't they?
  • What is the average % lift reported by those using price elasticity to set prices?
  • Why is accurate price segmentation so important?
  • How can we get ahold of competitors' price lists?
  • How does internal marketing relate to change management?
  • If we have people with lots of experience in the industry, do we really need to conduct marketing research?

This question is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.

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More Subscriber-Only Resources From Our Library

  • Competitive Insights for More Strategic Pricing

    To avoid unnecessary pricing battles, you need to have a deep understanding of your competitors and their approaches to pricing. This guide shows you how to gain the strategic insights you need.

    View This Guide

  • How to Price Big Deals

    Big deals generate a lot of internal pressure and it's easy to ignore the huge pitfalls of winning "badly." In this session, we explore a triangulated pricing approach to ensure profitability, mitigate risk, and avoid future regret.

    View This Webinar

  • Dealing with Price Exceptions

    For many teams, their exception-handling processes are a significant and ongoing source of frustration and inefficiency. So how should you go about improving these critical processes?

    View This Webinar

  • The Pros & Cons of B2B Pricing Strategies

    The conventional wisdom around pricing strategy often fails to make clear that some of the "standard" options are extremely dangerous in B2B environments! In this on-demand webinar, learn which pricing strategies actually work...and which ones will destroy your margins.

    View This Webinar