Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• Can pricing analysts be taught the softer skills they need to be successful?
• Any tips for getting others in our company on-board with conducting more rigorous competitive analysis?
• How can we see the customer spend that we aren't getting?
• Aren't people usually the root-causes behind most pricing problems?
• Does price elasticity really exist in B2B markets?
• What do I do if my internal team can’t reach agreement on a set of value-drivers and their relative importance?
• How would we know which value packages or bundles make sense to create?
• Why is accurate price segmentation so important?
• If we have people with lots of experience in the industry, do we really need to conduct marketing research?
• When pricing and quoting based on customers' projected volumes for the coming year, how do we protect ourselves against them falling short and not earning the price?