Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• My company seems to love platitudes. How do I get others to focus on real messages?
• If we spot a potential customer defection early enough, can we turn it around?
• How would we know which value packages or bundles make sense to create?
• Are there other profitable growth drivers a pricing team could focus on?
• When doing competitive analysis, where else can we look to uncover our competitors' priorities?
• What are the different buyer types we might be negotiating with?
• Why is customer retention so much more important in B2B than in B2C?
• Should it concern us that customers haven't ever considered the value-drivers we've identified?
• What are the growth paths that other pricing groups are taking?
• How can we get ahold of competitors' price lists?