Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• What if there's just no convincing some of the internal influencers and naysayers that the initiative will be worthwhile?
• Why are the early signs of customer defection so difficult to spot?
• What are some good ways to talk about price/volume tradeoffs?
• What does a real price segment look like? What defines it?
• Our research interviews were really informative. Do we really need to conduct a broader research survey now?
• What if the root-causes are in an area that I don't have a lot of lot influence over?
• What's the difference between pricing analytics and optimization?
• Why don't more B2B companies measure and utilize price elasticity?
• What if our whole analytics initiative is built around giving end-users the ability to slice-and-dice data for themselves?
• What types of attributes should we think about for price segmentation?