Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• How can we see the customer spend that we aren't getting?
• When it comes to calculating customer profitability, how good is “good enough”? How accurate is accurate enough?
• When doing competitive analysis, where else can we look to uncover our competitors' priorities?
• Are there other profitable growth drivers a pricing team could focus on?
• When positioning ourselves vs. the competition, won’t prospects see us as negative and get turned off?
• How can pricing skills be applied to other profitable problems?
• What are some good ways to talk about price/volume tradeoffs?
• What is a "Mix Shift" customer defection and how do I spot it?
• Why is accurate price segmentation so important?
• What are some good next steps to take once we've gleaned some solid insights about our competitive set?