Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• What types of attributes should we think about for price segmentation?
• How do you "normalize" your pricing to something else?
• What if our competitors are outperforming us on every value-driver that really matters?
• What does a real price segment look like? What defines it?
• When it comes to calculating customer profitability, how good is “good enough”? How accurate is accurate enough?
• What if our top-selling salesperson is the worst at hitting target prices and margins?
• What are some good ways to talk about price/volume tradeoffs?
• What do I do if my internal team can’t reach agreement on a set of value-drivers and their relative importance?
• Can pricing analysts be taught the softer skills they need to be successful?
• What is the average % lift reported by those using price elasticity to set prices?