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Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • How does internal marketing relate to change management?
  • Are there downsides to grandfathering existing SaaS subscribers into their current pricing levels when we raise prices for newbies?
  • If we have people with lots of experience in the industry, do we really need to conduct marketing research?
  • What is the average % lift reported by those using price elasticity to set prices?
  • Isn't the point of analytics all about identifying outliers and taking action to make sure they don't happen again?
  • What types of attributes should we think about for price segmentation?
  • What’s the difference between “hard” and “soft” value-drivers?
  • Does price elasticity really exist in B2B markets?
  • How can pricing skills be applied to other profitable problems?
  • Should we use current or potential LTV in our segmentation?

This question is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.

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More Subscriber-Only Resources From Our Library

  • How To Deal With Inflation

    With all that's been happening over the last few years, inflation was bound to catch up with us. So what should we be doing differently to deal with the rapid inflation we're seeing on so many fronts?

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  • Pricing Productivity Boosters

    B2B pricing functions have never been overflowing with resources, money, or time. Nevertheless, most pricing teams are now being asked to do even more with even less. So how do we make the most of what we've got?

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  • Getting Started in B2B Pricing

    This 8-part course focuses on the critical concepts that B2B pricing professionals need to know. Whether you're trying to figure out where to begin or just want to ensure everyone on your team understands the fundamentals, this course can help.

    View This Tutorial

  • Proving the Value of the Pricing Function

    Executives understand the value of functions like sales, marketing, and finance---but pricing often has to justify their very existence, over and over again. In this recorded training seminar, learn how to demonstrate the results and metrics that can earn you a seat at the big table.

    View This Webinar