Pricing Best Practices, Research Reports, Training Courses and Webinars

PricingBrew

Subscriber-Only On-Demand Webinar

Already a subscriber? Login

Subscribe and get immediate access to this webinar, full access to our research library, and much more...

Earning Pricing a Seat At the Table

Elevating the Role of Pricing To the Highest Levels of Corporate Decision-Making

While the role of pricing is undeniably pivotal to commercial success, it's often underrepresented at the highest levels of strategic planning and executive decision-making. All too often, pricing is either an afterthought altogether, or it's assumed to be some kind of uncontrollable and unpredictable force of nature that "is what it is." So how do you bridge the gap between just executing the plans that are handed down and actually having a hand in developing those plans? In this on-demand webinar, you'll learn about:

  • Effective ways to leverage pricing data and analytics to drive and support high-level discussions.
  • Communicating esoteric pricing concepts and practices to the other leaders around the table.
  • Demonstrating the requisite business acumen to be an effective influencer and collaborator in the C-suite.
  • Enhancing the profile, credibility and influence of the pricing function within your organization.

This webinar is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.

Subscribe & Get Access

More Subscriber-Only Resources From Our Library

  • Methods of Measuring Value and Pricing Performance

    Ever had a request for more resources or investment met with "what have you done for me lately?" In this Expert Interview, Erin Cihak and Peter Bloechle discuss multiple approaches for credibly demonstrating value and contribution.

    View This Interview

  • Two Paths Toward Pricing Improvement

    More B2B companies than ever before are taking steps to improve their pricing. But they aren't all going about it in the same ways...or achieving the same results. In this special report, we characterize the two primary paths that are being taken and expose the critical differences.

    View This Research

  • Tweaking Your Sales Strategy to Improve Prices

    A well thought-out strategy can reduce pricing pressure and increase deal velocity. This guide explains how relatively small adjustments to your sales strategy in a few high-leverage areas can combine and compound to produce dramatic results.

    View This Guide

  • 5 Pricing Trends You Can't Afford to Ignore

    From our unique vantage point, we've identified a number of larger trends that pricing teams need to be prepared for. In this on-demand webinar, we explore five of these trends and discuss the implications and ramifications.

    View This Webinar