Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• What is a "Steady State" customer defection and how do I spot it?
• I'm tired of policing my sales team and playing "bad cop" on every deal. Any suggestions?
• What if our whole analytics initiative is built around giving end-users the ability to slice-and-dice data for themselves?
• What is a "Mix Shift" customer defection and how do I spot it?
• What's the difference between pricing analytics and optimization?
• What's the difference between defection detection and customer retention?
• What do I do if my internal team can’t reach agreement on a set of value-drivers and their relative importance?
• Should we announce price increases to customers whose pricing is actually being grandfathered and NOT increased?
• If we have people with lots of experience in the industry, do we really need to conduct marketing research?
• What if our competitors are outperforming us on every value-driver that really matters?