Get the Answers You Need
Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.
Here are just a few that subscribers get access to:
- When leading others through the rationale behind a change, isn't there a danger that they'll arrive at different conclusions?
- When conducting research interviews, how many should we try to conduct?
- Any tips for getting others in our company on-board with conducting more rigorous competitive analysis?
- When pricing and quoting based on customers' projected volumes for the coming year, how do we protect ourselves against them falling short and not earning the price?
- What’s the difference between “hard” and “soft” value-drivers?
- Isn't the point of analytics all about identifying outliers and taking action to make sure they don't happen again?
- Why don't more B2B companies measure and utilize price elasticity?
- How can I tell if a customer is defecting early enough to do something about it?
- What do I do if my internal team can’t reach agreement on a set of value-drivers and their relative importance?
- We're trying to reduce the complexity of our pricing model. Any tips or suggestions?
This question is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.
More Subscriber-Only Resources From Our Library
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Making Sense of AI for B2B Pricing
There's no doubt that artificial intelligence will transform nearly every aspect of sales and revenue operations. How do we cut through the hype and harness AI to generate improved pricing results and business outcomes?
View This Webinar -
Price Promotions in B2B
For many, price promotions are a go-to tactic when it looks like revenue targets might be missed. What do we really need to know about price promotions in B2B to avoid costly mistakes?
View This Webinar -
Using a Cost-Plus Mindset to Your Advantage
An edgy case study that exposes how one company got "creative" to improve profitability without having to change their sales team's ingrained cost-plus pricing behaviors.
View This Case Study -
Managing Mix to Improve Pricing
Product and customer mix have an incredible amount of influence over every aspect of your performance. In this on-demand webinar, learn how to get proactive about "rigging" your mix to your advantage.
View This Webinar
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- Training WebinarsDozens of on-demand webinars covering crucial pricing topics with new webinars every few weeks
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- Help DeskAsk our team of analysts for advice, insights, and perspectives on your specific pricing challenges