Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• Are there other profitable growth drivers a pricing team could focus on?
• Is speaking about loss avoidance really more powerful than highlighting upside gains?
• Aren't pricing outliers always a bad thing?
• What if our top-selling salesperson is the worst at hitting target prices and margins?
• Isn't the point of analytics all about identifying outliers and taking action to make sure they don't happen again?
• Are there downsides to grandfathering existing SaaS subscribers into their current pricing levels when we raise prices for newbies?
• What is a "Mix Shift" customer defection and how do I spot it?
• Why is accurate price segmentation so important?
• I'm tired of policing my sales team and playing "bad cop" on every deal. Any suggestions?
• Should I share the results of our marketing research with the sales team?