Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• Our competitors are offering a lower price. Why wouldn’t a customer just take their offer?
• Are there downsides to grandfathering existing SaaS subscribers into their current pricing levels when we raise prices for newbies?
• Should we announce price increases to customers whose pricing is actually being grandfathered and NOT increased?
• How can I tell if a customer is defecting early enough to do something about it?
• I'm tired of policing my sales team and playing "bad cop" on every deal. Any suggestions?
• How can we see the customer spend that we aren't getting?
• How can we get ahold of competitors' price lists?
• What does a real price segment look like? What defines it?
• How do I know if my value messages are really "strategic"?
• Aren't people usually the root-causes behind most pricing problems?