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Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • Can pricing analysts be taught the softer skills they need to be successful?
  • What if there's just no convincing some of the internal influencers and naysayers that the initiative will be worthwhile?
  • Why don't more B2B companies measure and utilize price elasticity?
  • Why would a B2B customer defect if they are saying they're satisfied?
  • We're trying to reduce the complexity of our pricing model. Any tips or suggestions?
  • When it comes to calculating customer profitability, how good is “good enough”? How accurate is accurate enough?
  • How can I tell what a customer's real agenda is and identify what type of buyer they really are?
  • If we spot a potential customer defection early enough, can we turn it around?
  • What is the average % lift reported by those using price elasticity to set prices?
  • How can pricing skills be applied to other profitable problems?

This question is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.

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More Subscriber-Only Resources From Our Library

  • Crucial B2B Pricing Concepts

    Pricing in a B2B environment is very different from pricing in consumer or retail settings. In this on-demand webinar, you'll learn about 12 ways B2B pricing is unique and 6 core pricing concepts that every B2B pricing person needs to understand inside and out.

    View This Webinar
  • Anticipating Competitors' Pricing Moves

    Your competitors' pricing actions (and reactions) add even more complexity to pricing. So what can you do to anticipate competitive moves and prevent them from spoiling your pricing efforts?

    View This Webinar
  • Isolating the Impacts of Price, Volume, Cost and Mix

    Using this straightforward tool, you can finally put an end to the second guessing and skepticism by isolating and quantifying the contributions of price, volume, cost and mix to period-over-period revenue and margin differences.

    View This Tool
  • Getting Them to Pay More

    How you get your customers to pay more without having to handhold every single transaction? In this session, learn how to influence willingness-to-pay consistently, systematically, and at-scale.

    View This Webinar