Building a Center of Excellence Around Pricing
How to Move Beyond the Antiquated Concept of the Command-and-Control Pricing Organization
For decades, management consulting firms have argued that the best way to generate significant results from active pricing management is to have a centralized pricing organization. These days, however, a new model is finding favor--the Pricing Center of Excellence. In this guide, you'll learn:
- The overall concept behind a Center of Excellence and why it makes sense in today's business environment.
- Eight critical differences between a Command-and-Control structure and a Pricing Center of Excellence.
- Four basic steps you can follow to begin building a Pricing Center of Excellence in your own organization.
- The four primary areas of enablement and influence that a Pricing Center of Excellence typically focuses on.
This guide is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.
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The term "price optimization" is being thrown around with such abandon these days that confusion, rather than clarity, is the more likely result. In this on-demand webinar, you'll learn what price optimization really is and how it works.
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Methods of Measuring Value and Pricing Performance
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In this step-by-step tutorial, learn how to conduct marketing research---the only reliable way to gain the meaningful and actionable insights you need for effective strategic pricing.
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