Delivering No-Brainer Pricing Guidance To Sales
How to Provide Guidance Your Salespeople Will Actually Use to Make Better Decisions
[dropcap]E[/dropcap]quipping the sales team with accurate and relevant pricing guidance is a top priority for most B2B pricing teams. After all, providing solid pricing guidance should enable sales reps to make more profitable pricing and discounting decisions on their own. But while the underlying premise is certainly appealing and sound, pricing teams often struggle to turn the theory into operational reality. That's where we can help. In this on-demand webinar, you'll learn about:
- How and where to deliver your pricing guidance to maximize visibility, utilization, and effectiveness.
- Providing backup and reinforcement that leaves little room for misinterpretation and second-guessing.
- Proactively addressing the interrelated processes and practices that can wreak havoc on compliance.
- Using "controlled flexibility" to boost relevance and responsiveness without opening the floodgates.
This webinar is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.
More Subscriber-Only Resources From Our Library
-
Using a Cost-Plus Mindset to Your Advantage
An edgy case study that exposes how one company got "creative" to improve profitability without having to change their sales team's ingrained cost-plus pricing behaviors.
View This Case Study -
Getting the Top Job in B2B Pricing
How do you become a Vice President of Pricing at a multi-billion dollar B2B company? A great first step is to get some advice from someone like Dick Braun, the Vice President of Strategic Pricing at Parker Hannifin.
View This Interview -
Managing Successful Pricing Projects
Bringing new pricing initiatives to fruition in established B2B companies is rarely a cakewalk. So, how do we manage our pricing projects to maximize our odds of success and minimize the chance of failure?
View This Webinar -
Business-to-Business Price Elasticity
In this recorded training session, we explain the fundamentals of price elasticity in straightforward terms, explore the various principles involved, and provides valuable tips and insights to help you get started toward leveraging this most powerful measure in B2B pricing.
View This Webinar

Why Subscribe?
When you join your peers and become a PricingBrew Journal subscriber, you get immediate access to this webinar as well as all of these other features:
- Training WebinarsDozens of on-demand webinars covering crucial pricing topics with new webinars every few weeks
- On-Demand LibraryA searchable library of hundreds of concise guides, tutorials, cases, assessments, and research reports
- Expert InterviewsLearn from others in pricing who’ve “Been There and Done That” through our Expert Interview Series
- Help DeskAsk our team of analysts for advice, insights, and perspectives on your specific pricing challenges