Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• What's the difference between pricing analytics and optimization?
• Isn't the point of analytics all about identifying outliers and taking action to make sure they don't happen again?
• What role should lifetime value play in our pricing segmentation?
• What is a "Steady State" customer defection and how do I spot it?
• Should we announce price increases to customers whose pricing is actually being grandfathered and NOT increased?
• Are there downsides to grandfathering existing SaaS subscribers into their current pricing levels when we raise prices for newbies?
• If we spot a potential customer defection early enough, can we turn it around?
• What does a real price segment look like? What defines it?
• When conducting research interviews, how many should we try to conduct?
• What are the different buyer types we might be negotiating with?