Earning Pricing a Seat At the Table
Elevating the Role of Pricing To the Highest Levels of Corporate Decision-Making
While the role of pricing is undeniably pivotal to commercial success, it's often underrepresented at the highest levels of strategic planning and executive decision-making. All too often, pricing is either an afterthought altogether, or it's assumed to be some kind of uncontrollable and unpredictable force of nature that "is what it is." So how do you bridge the gap between just executing the plans that are handed down and actually having a hand in developing those plans? In this on-demand webinar, you'll learn about:
- Effective ways to leverage pricing data and analytics to drive and support high-level discussions.
- Communicating esoteric pricing concepts and practices to the other leaders around the table.
- Demonstrating the requisite business acumen to be an effective influencer and collaborator in the C-suite.
- Enhancing the profile, credibility and influence of the pricing function within your organization.
This webinar is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.
More Subscriber-Only Resources From Our Library
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Five Steps Toward Understanding Salespeople
A big part of pricing is influencing and motivating salespeople to price and discount more effectively. This guide helps you understand salespeople and learn what makes them tick.
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All About Price Optimization
The term "price optimization" is being thrown around with such abandon these days that confusion, rather than clarity, is the more likely result. In this on-demand webinar, you'll learn what price optimization really is and how it works.
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Selling Value More Confidently in Seven Steps
To sell effectively, salespeople need confidence in themselves and the value of their offerings. In this tutorial, you will learn 7 straightforward steps you can take to give sales the confidence they need.
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Seven Strategies for Boosting Margin Dollars
It's good to have a few strategies close at hand that are effective at boosting margin dollars without a lot of time and effort. This video guide explains seven simple solutions that can make a big difference to profitability.
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