Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• Isn't the point of analytics all about identifying outliers and taking action to make sure they don't happen again?
• When conducting research interviews, how many should we try to conduct?
• Why shouldn't services be priced by the hour? Lawyers and accountants do it, don't they?
• Can just measuring something cause it to improve?
• If we spot a potential customer defection early enough, can we turn it around?
• What are some good ways to talk about price/volume tradeoffs?
• What are some good next steps to take once we've gleaned some solid insights about our competitive set?
• What have other groups experienced when trying to link pricing performance to sales commissions? What have they done? And how successful has it been?
• What is a "Steady State" customer defection and how do I spot it?
• How do you "normalize" your pricing to something else?