Pricing Best Practices, Research Reports, Training Courses and Webinars

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Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • When doing competitive analysis, where else can we look to uncover our competitors' priorities?
  • If we have people with lots of experience in the industry, do we really need to conduct marketing research?
  • What's the difference between defection detection and customer retention?
  • Why is accurate price segmentation so important?
  • Should we be able to command a price premium for every value-gap we identify?
  • What’s the difference between “hard” and “soft” value-drivers?
  • How can pricing skills be applied to other profitable problems?
  • Are there downsides to grandfathering existing SaaS subscribers into their current pricing levels when we raise prices for newbies?
  • Are there other profitable growth drivers a pricing team could focus on?
  • Can you measure price elasticity through channels?

This question is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.

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More Subscriber-Only Resources From Our Library

  • Using Pricing Analysis to Drive More Growth

    Pricing analysis capabilities are usually only focused on pricing. But pricing isn't the only thing the analytical processes and underlying data can be used for. In this on-demand webinar, you will learn how answering other powerful questions can increase your impact and internal profile.

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  • The Fundamentals of Price Segmentation

    In this recorded training seminar, we explain the concept of price segmentation and why it's such a powerful and important tool. We explore the essential process and even walk through a step-by-step exercise, building an example price segmentation model from scratch.

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  • How to Defend Your Prices

    In B2B environments, you're sometimes facing a battle on two fronts: With customers and prospects, and with others inside your own company. In this on-demand webinar, learn about effective strategies and tactics for defending your prices internally and externally.

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  • "Better" Practices for Pricing Improvement

    That lofty place of "best practice" can sometimes seem very far away. Fortunately, pricing has so much power that amazing results can be generated by just getting "better." In this webinar, learn how to adapt best practices in less than ideal situations.

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