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Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • How do you "normalize" your pricing to something else?
  • What if our top-selling salesperson is the worst at hitting target prices and margins?
  • Should we use current or potential LTV in our segmentation?
  • What does a real price segment look like? What defines it?
  • When leading others through the rationale behind a change, isn't there a danger that they'll arrive at different conclusions?
  • Is speaking about loss avoidance really more powerful than highlighting upside gains?
  • We're trying to reduce the complexity of our pricing model. Any tips or suggestions?
  • Why don't more B2B companies measure and utilize price elasticity?
  • How would we know which value packages or bundles make sense to create?
  • Why are the early signs of customer defection so difficult to spot?

This question is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.

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More Subscriber-Only Resources From Our Library

  • Essential Pricing Functions

    While there's only one pricing title on the business card, there are actually many different "jobs within the job." And it isn't easy to do the right jobs, at the right times, and in the right ways.

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  • How to Crater a Market with Cost-Plus Pricing

    For one large manufacturer, cost-plus pricing was tantamount to malpractice. In this case study, learn how the lack of strategic pricing capability reduced the value of an entire market by over $1 billion.

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  • Crucial B2B Pricing Concepts

    Pricing in a B2B environment is very different from pricing in consumer or retail settings. In this on-demand webinar, you'll learn about 12 ways B2B pricing is unique and 6 core pricing concepts that every B2B pricing person needs to understand inside and out.

    View This Webinar
  • Stop Living With Subpar Price Execution!

    In this Expert Interview, Cath Brands of Flintfox discusses what pricing teams can do to finally address those frustrating and costly price execution issues that have been slowing us down and holding us back.

    View This Interview