Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• What if there's just no convincing some of the internal influencers and naysayers that the initiative will be worthwhile?
• How can I tell what a customer's real agenda is and identify what type of buyer they really are?
• How can we get ahold of competitors' price lists?
• What have other groups experienced when trying to link pricing performance to sales commissions? What have they done? And how successful has it been?
• What's the difference between pricing analytics and optimization?
• Should we be able to command a price premium for every value-gap we identify?
• Are there downsides to grandfathering existing SaaS subscribers into their current pricing levels when we raise prices for newbies?
• Why is accurate price segmentation so important?
• What does a real price segment look like? What defines it?
• What are the different buyer types we might be negotiating with?