Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• Aren't pricing outliers always a bad thing?
• How do you "normalize" your pricing to something else?
• How can product packaging be leveraged to increase profitability?
• What is the average % lift reported by those using price elasticity to set prices?
• How can I tell if a customer is defecting early enough to do something about it?
• Why are salespeople so quick to offer discounts?
• What does a real price segment look like? What defines it?
• What do I do if my internal team can’t reach agreement on a set of value-drivers and their relative importance?
• When it comes to calculating customer profitability, how good is “good enough”? How accurate is accurate enough?
• When positioning ourselves vs. the competition, won’t prospects see us as negative and get turned off?