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How Does Your Pricing Department Compare?

PricingPulse Research That Explores the Experience, Challenges, and Priorities of B2B Pricing Teams

Ever wonder how your pricing department stacks up to others? In our latest PricingPulse research study, we gathered information from over 120 leading B2B companies, across more than a dozen verticals, representing more than $200 billion in annual sales. In this research brief, you'll learn:

  • The size of pricing teams and the years of experience that pricing professionals tend to have.
  • The portion of companies that are using pricing technology...and the portion that aren't.
  • The top three challenges and future priorities that pricing professionals are reporting.
  • How different groups/departments rank when it comes to influence and control over pricing.

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More Subscriber-Only Resources From Our Library

  • Embracing the Embedded Pricing Organization

    Mark Burton, co-author of the book, "Pricing with Confidence: 10 Ways to Stop Leaving Money on the Table," talks with us about the next evolution of the pricing department.

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  • Breaking Out of Your Pricing "Box"

    Effective pricing in B2B often requires coordination between marketing, sales, product management, and even accounting. This on-demand training session exposes how to influence the other departments that can make or break your pricing efforts.

    View This Webinar

  • Communicating Pricing Concepts

    In this session, we discuss a variety of strategies, tactics, techniques for helping others in your organization understand "enough" about crucial pricing principles and practices so that you can do what needs to be done.

    View This Webinar

  • Pricing Thru a Trade War

    When global trade tensions escalate, everything can become more difficult for B2B pricing teams. How do we navigate the turmoil without sacrificing our pricing integrity, our margins, or our own sanity?

    View This Webinar