Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• What is a "Mix Shift" customer defection and how do I spot it?
• What types of attributes should we think about for price segmentation?
• What is the average % lift reported by those using price elasticity to set prices?
• Should we announce price increases to customers whose pricing is actually being grandfathered and NOT increased?
• Why would a B2B customer defect if they are saying they're satisfied?
• Why shouldn't services be priced by the hour? Lawyers and accountants do it, don't they?
• What if our top-selling salesperson is the worst at hitting target prices and margins?
• Can you tell, in advance, whether a promotional discount will work?
• What's the difference between pricing analytics and optimization?
• How can product packaging be leveraged to increase profitability?