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Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

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  • Are there downsides to grandfathering existing SaaS subscribers into their current pricing levels when we raise prices for newbies?
  • How can I tell if a customer is defecting early enough to do something about it?
  • How can we get ahold of competitors' price lists?
  • Can you measure price elasticity through channels?
  • What if there's just no convincing some of the internal influencers and naysayers that the initiative will be worthwhile?
  • What is a "Mix Shift" customer defection and how do I spot it?
  • If we spot a potential customer defection early enough, can we turn it around?
  • What’s the difference between “hard” and “soft” value-drivers?
  • What if our competitors are outperforming us on every value-driver that really matters?
  • What are some good next steps to take once we've gleaned some solid insights about our competitive set?

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