Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• Aren't pricing outliers always a bad thing?
• When conducting research interviews, how many should we try to conduct?
• I'm tired of policing my sales team and playing "bad cop" on every deal. Any suggestions?
• Should I give my salespeople a specific price, or is a range OK?
• Can you measure price elasticity through channels?
• When pricing and quoting based on customers' projected volumes for the coming year, how do we protect ourselves against them falling short and not earning the price?
• What's the difference between defection detection and customer retention?
• What are some good next steps to take once we've gleaned some solid insights about our competitive set?
• Our competitors are offering a lower price. Why wouldn’t a customer just take their offer?
• What if our top-selling salesperson is the worst at hitting target prices and margins?