Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• Should it concern us that customers haven't ever considered the value-drivers we've identified?
• Why is customer retention so much more important in B2B than in B2C?
• Our research interviews were really informative. Do we really need to conduct a broader research survey now?
• What can I do if I can’t really tell whether the customer is serious about needing the absolute lowest price?
• Should we be able to command a price premium for every value-gap we identify?
• When pricing and quoting based on customers' projected volumes for the coming year, how do we protect ourselves against them falling short and not earning the price?
• We're trying to reduce the complexity of our pricing model. Any tips or suggestions?
• Can you tell, in advance, whether a promotional discount will work?
• What if our whole analytics initiative is built around giving end-users the ability to slice-and-dice data for themselves?
• What are the growth paths that other pricing groups are taking?