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Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

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  • Are there other profitable growth drivers a pricing team could focus on?
  • What types of attributes should we think about for price segmentation?
  • Is speaking about loss avoidance really more powerful than highlighting upside gains?
  • What is the average % lift reported by those using price elasticity to set prices?
  • What's the difference between pricing analytics and optimization?
  • Why are salespeople so quick to offer discounts?
  • How do you "normalize" your pricing to something else?
  • How can I tell if a customer is defecting early enough to do something about it?
  • Can you measure price elasticity through channels?
  • Any tips for getting others in our company on-board with conducting more rigorous competitive analysis?

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