Get the Answers You Need
Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.
Here are just a few that subscribers get access to:
- Why are salespeople so quick to offer discounts?
- Any tips for getting others in our company on-board with conducting more rigorous competitive analysis?
- When leading others through the rationale behind a change, isn't there a danger that they'll arrive at different conclusions?
- How do you "normalize" your pricing to something else?
- My company seems to love platitudes. How do I get others to focus on real messages?
- Can pricing analysts be taught the softer skills they need to be successful?
- What is the average % lift reported by those using price elasticity to set prices?
- Can you measure price elasticity through channels?
- When positioning ourselves vs. the competition, won’t prospects see us as negative and get turned off?
- Are there downsides to grandfathering existing SaaS subscribers into their current pricing levels when we raise prices for newbies?
This question is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.
More Subscriber-Only Resources From Our Library
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17 Customer Insights for More Strategic Pricing
Having a better understanding of your buyers can help make profitable pricing outcomes the natural result. This guide reveals 17 powerful customer insights that are proven to be beneficial for creating advantageous pricing conditions.
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Avoiding Guesswork in Value-Based Pricing
Most value-based pricing initiatives aren't small undertakings--and shouldn't be left to trial and intuition. This guide outlines a proven research process that can get you started.
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Effective Pricing Through the Product Lifecycle
This on-demand training seminar explores the conventional wisdom around lifecycle pricing, highlights some major flaws, and reveals what leading pricing groups are doing differently to price effectively throughout the product lifecycle.
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How to Tackle Trade Tariffs
In this insightful conversation, Sean Arnold helps us sort through the issues and understand our options when addressing the latest addition to our list of pricing challenges: trade tariffs.
View This Interview
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