Get the Answers You Need
Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.
Here are just a few that subscribers get access to:
- Are there other profitable growth drivers a pricing team could focus on?
- What types of attributes should we think about for price segmentation?
- Is speaking about loss avoidance really more powerful than highlighting upside gains?
- What is the average % lift reported by those using price elasticity to set prices?
- What's the difference between pricing analytics and optimization?
- Why are salespeople so quick to offer discounts?
- How do you "normalize" your pricing to something else?
- How can I tell if a customer is defecting early enough to do something about it?
- Can you measure price elasticity through channels?
- Any tips for getting others in our company on-board with conducting more rigorous competitive analysis?
This question is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.
More Subscriber-Only Resources From Our Library
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17 Customer Insights for More Strategic Pricing
Having a better understanding of your buyers can help make profitable pricing outcomes the natural result. This guide reveals 17 powerful customer insights that are proven to be beneficial for creating advantageous pricing conditions.
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Avoiding Guesswork in Value-Based Pricing
Most value-based pricing initiatives aren't small undertakings--and shouldn't be left to trial and intuition. This guide outlines a proven research process that can get you started.
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Exposing Your Differential Value Step-by-Step
This tutorial cuts through the apparent complexity of value-based pricing to provide simplified, step-by-step process for understanding and exposing the differential value of your offerings.
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Exposing the Secrets of Price Negotiation
How do you protect your margins when your sellers are so outmatched? How do you keep them from falling for every trick in the book? And what does your pricing team need to know to provide another layer of protection?
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