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Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

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  • Can pricing analysts be taught the softer skills they need to be successful?
  • Why is accurate price segmentation so important?
  • How does internal marketing relate to change management?
  • What's the difference between defection detection and customer retention?
  • Aren't people usually the root-causes behind most pricing problems?
  • What if our top-selling salesperson is the worst at hitting target prices and margins?
  • Why are salespeople so quick to offer discounts?
  • Why are the early signs of customer defection so difficult to spot?
  • How can we get ahold of competitors' price lists?
  • What have other groups experienced when trying to link pricing performance to sales commissions? What have they done? And how successful has it been?

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