Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• If we spot a potential customer defection early enough, can we turn it around?
• Should it concern us that customers haven't ever considered the value-drivers we've identified?
• Our competitors are offering a lower price. Why wouldn’t a customer just take their offer?
• Why would a B2B customer defect if they are saying they're satisfied?
• When doing competitive analysis, where else can we look to uncover our competitors' priorities?
• Isn't the point of analytics all about identifying outliers and taking action to make sure they don't happen again?
• How can I tell if a customer is defecting early enough to do something about it?
• When conducting research interviews, how many should we try to conduct?
• Aren't pricing outliers always a bad thing?
• What's the difference between defection detection and customer retention?