Get the Answers You Need
Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.
Here are just a few that subscribers get access to:
- Any tips for getting others in our company on-board with conducting more rigorous competitive analysis?
- How can I tell what a customer's real agenda is and identify what type of buyer they really are?
- What’s the difference between “hard” and “soft” value-drivers?
- Aren't pricing outliers always a bad thing?
- What can I do if I can’t really tell whether the customer is serious about needing the absolute lowest price?
- How can I tell if a customer is defecting early enough to do something about it?
- Should I give my salespeople a specific price, or is a range OK?
- Our research interviews were really informative. Do we really need to conduct a broader research survey now?
- What if our competitors are outperforming us on every value-driver that really matters?
- What if our top-selling salesperson is the worst at hitting target prices and margins?
This question is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.
More Subscriber-Only Resources From Our Library
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Identifying Three Types of Customer Defection
This video guide shows how to identify the early signs of three costly types of customer defection and how to take action before it's too late to turn it around.
View This Diagnostic -
Revamping Sales Comp to Improve Pricing
In this on-demand webinar, you'll learn about the pros and cons of various approaches for infusing pricing performance into your sales compensation plan to reduce unnecessary discounting and boost profitability.
View This Webinar -
Getting the Most Out of Price Segmentation
The process of building or improving a price segmentation model can seem like a daunting task. In this on-demand training seminar, we discuss best practices and straightforward techniques for improving the quality and accuracy of your price segmentation model.
View This Webinar -
The Right Way to Manage and Enable Change
How do you encourage, enable, and manage organizational change when the deck is stacked against you? In this in-depth interview, Scott McAllister and Suraj Mohandas share the quantifiable benefits of effective change management and expose the essential steps that are required to get it right.
View This Interview
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