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Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

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We're trying to reduce the complexity of our pricing model. Any tips or suggestions?
Why are salespeople so quick to offer discounts?
What’s the difference between “hard” and “soft” value-drivers?
Are there other profitable growth drivers a pricing team could focus on?
When positioning ourselves vs. the competition, won’t prospects see us as negative and get turned off?
Isn't the point of analytics all about identifying outliers and taking action to make sure they don't happen again?
Does price elasticity really exist in B2B markets?
Why are the early signs of customer defection so difficult to spot?
How do I know if my value messages are really "strategic"?
What is a "Mix Shift" customer defection and how do I spot it?

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More Subscriber-Only Resources From Our Library

Fixing the Causes of Rogue Salespeople

It's all too easy to observe rampant discounting in the field and conclude that "rogue" salespeople are the source of the problem. In this expert interview, Paul Hunt exposes the real problems behind rampant discounting in the field.
View This Interview
Leveraging Peer Pressure to Improve Pricing

This tutorial provides insight into salespeople's behavior and outlines an effective game plan for motivating your sales team to police themselves and close more deals at their target prices.
View This Tutorial
Preventing Bad Deals Before They Happen

Thanks to analytical toolsets, it's easy to identify deals that weren't priced properly. But after-the-fact corrective actions do little to prevent outliers from happening again. This diagnostic shows you how to uncover and address the true root causes behind bad deals.
View This Diagnostic
Getting Control of Discounting

In B2B, discounting tend to be the norm rather than the exception. How do we make sure the discounts are appropriate and warranted? And how do we do it without alienating the sales team?
View This Webinar

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