Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• How would we know which value packages or bundles make sense to create?
• We're trying to reduce the complexity of our pricing model. Any tips or suggestions?
• How can pricing skills be applied to other profitable problems?
• What if there's just no convincing some of the internal influencers and naysayers that the initiative will be worthwhile?
• What can I do if I can’t really tell whether the customer is serious about needing the absolute lowest price?
• What are some good next steps to take once we've gleaned some solid insights about our competitive set?
• What role should lifetime value play in our pricing segmentation?
• Should we be able to command a price premium for every value-gap we identify?
• What is a "Steady State" customer defection and how do I spot it?
• When positioning ourselves vs. the competition, won’t prospects see us as negative and get turned off?