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Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

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  • What if our whole analytics initiative is built around giving end-users the ability to slice-and-dice data for themselves?
  • Are there other profitable growth drivers a pricing team could focus on?
  • What if there's just no convincing some of the internal influencers and naysayers that the initiative will be worthwhile?
  • What’s the difference between “hard” and “soft” value-drivers?
  • Should we be able to command a price premium for every value-gap we identify?
  • Can just measuring something cause it to improve?
  • Isn't the point of analytics all about identifying outliers and taking action to make sure they don't happen again?
  • Aren't pricing outliers always a bad thing?
  • Why is accurate price segmentation so important?
  • How do you "normalize" your pricing to something else?

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