Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• Aren't people usually the root-causes behind most pricing problems?
• How do I know if my value messages are really "strategic"?
• What do I do if my internal team can’t reach agreement on a set of value-drivers and their relative importance?
• Should we use current or potential LTV in our segmentation?
• What types of attributes should we think about for price segmentation?
• How can pricing skills be applied to other profitable problems?
• What's the difference between pricing analytics and optimization?
• We're trying to reduce the complexity of our pricing model. Any tips or suggestions?
• How can we see the customer spend that we aren't getting?
• What is a "Mix Shift" customer defection and how do I spot it?