Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• Why would a B2B customer defect if they are saying they're satisfied?
• Should we announce price increases to customers whose pricing is actually being grandfathered and NOT increased?
• When doing competitive analysis, where else can we look to uncover our competitors' priorities?
• We're trying to reduce the complexity of our pricing model. Any tips or suggestions?
• Our competitors are offering a lower price. Why wouldn’t a customer just take their offer?
• What are the growth paths that other pricing groups are taking?
• What’s the difference between “hard” and “soft” value-drivers?
• What types of attributes should we think about for price segmentation?
• What if the root-causes are in an area that I don't have a lot of lot influence over?
• When it comes to calculating customer profitability, how good is “good enough”? How accurate is accurate enough?