Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• What have other groups experienced when trying to link pricing performance to sales commissions? What have they done? And how successful has it been?
• What are the different buyer types we might be negotiating with?
• Does price elasticity really exist in B2B markets?
• Should we use current or potential LTV in our segmentation?
• What if the root-causes are in an area that I don't have a lot of lot influence over?
• Should I give my salespeople a specific price, or is a range OK?
• How can pricing skills be applied to other profitable problems?
• Our competitors are offering a lower price. Why wouldn’t a customer just take their offer?
• When it comes to calculating customer profitability, how good is “good enough”? How accurate is accurate enough?
• What is a "Steady State" customer defection and how do I spot it?