The Essence of Strategic Pricing

Get Beyond the Tactical and Learn What Real Strategic Pricing Is All About

It's really easy to fill your to-do list with all sorts of tactical and administrative pricing tasks. But here's the thing...if you're only focusing on the tactical, you'll never generate the results we've all heard are supposed to come from improved pricing. In this recorded training seminar, you'll learn:

• The fundamental differences between strategic and tactical pricing---and why it matters when it comes to results.
• The definition of strategic pricing that's been developed with feedback and input from the PricingBrew Network.
• The four specific areas that are important to focus on in order to become more strategic in your pricing efforts.
• The types of problems that a strategically-minded pricing person is looking to solve and how they go about it.