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Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • Is speaking about loss avoidance really more powerful than highlighting upside gains?
  • Can you measure price elasticity through channels?
  • How can we get ahold of competitors' price lists?
  • Why shouldn't services be priced by the hour? Lawyers and accountants do it, don't they?
  • Should we be able to command a price premium for every value-gap we identify?
  • Why are salespeople so quick to offer discounts?
  • What is a "Steady State" customer defection and how do I spot it?
  • What if our competitors are outperforming us on every value-driver that really matters?
  • We're trying to reduce the complexity of our pricing model. Any tips or suggestions?
  • How can product packaging be leveraged to increase profitability?

This question is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.

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More Subscriber-Only Resources From Our Library

  • How to Price Big Deals

    Big deals generate a lot of internal pressure and it's easy to ignore the huge pitfalls of winning "badly." In this session, we explore a triangulated pricing approach to ensure profitability, mitigate risk, and avoid future regret.

    View This Webinar

  • Powerhouse Pricing Teams

    In B2B, dedicated pricing teams are still a relatively new development. And as such, there are no long-standing rules for how everything should work. In this on-demand webinar, explore the common traits, characteristics, and behaviors of successful pricing teams that have been around longer than most.

    View This Webinar

  • The Leading Edge of Customer-Specific Pricing

    In this Expert Interview, Pete Eppele discusses current best practices and sheds light on what leading pricing functions are doing right now to manage and optimize their customer-specific pricing.

    View This Interview

  • Comparing Pricing Budgets and Resources

    How do you know if your company is investing enough resources in pricing? In this research briefing, learn how your investments in pricing stack up to other companies in the PricingBrew community.

    View This Research