Pricing Best Practices, Research Reports, Training Courses and Webinars

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Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • What does a real price segment look like? What defines it?
  • Are there other profitable growth drivers a pricing team could focus on?
  • What is a "Mix Shift" customer defection and how do I spot it?
  • Should it concern us that customers haven't ever considered the value-drivers we've identified?
  • How would we know which value packages or bundles make sense to create?
  • When conducting research interviews, how many should we try to conduct?
  • Our research interviews were really informative. Do we really need to conduct a broader research survey now?
  • If we spot a potential customer defection early enough, can we turn it around?
  • Aren't people usually the root-causes behind most pricing problems?
  • What if our whole analytics initiative is built around giving end-users the ability to slice-and-dice data for themselves?

This question is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.

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More Subscriber-Only Resources From Our Library

  • The Pricing Practitioner's Primer on B2B Sales

    To be most effective in B2B environments, pricing professionals need to learn as much as they can about their sales function. In this on-demand webinar, learn more about aspects of sales people and processes that can affect pricing performance.

    View This Webinar

  • Pricing Process Improvement

    In this session, we discuss the critical differences between process types, how to use end-to-end process mapping for diagnostics and prioritization, pricing technology considerations, and common mistakes to avoid.

    View This Webinar

  • Pricing Services to Customer Value

    When you’re selling services or project work, it can be challenging to get customers to focus on the value being delivered or exchanged. In this recorded training seminar, learn how to improve revenue and margins when your offering is largely intangible.

    View This Webinar

  • Using a Cost-Plus Mindset to Your Advantage

    An edgy case study that exposes how one company got "creative" to improve profitability without having to change their sales team's ingrained cost-plus pricing behaviors.

    View This Case Study