Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• Why shouldn't services be priced by the hour? Lawyers and accountants do it, don't they?
• What if our whole analytics initiative is built around giving end-users the ability to slice-and-dice data for themselves?
• What does a real price segment look like? What defines it?
• When leading others through the rationale behind a change, isn't there a danger that they'll arrive at different conclusions?
• What can I do if I can’t really tell whether the customer is serious about needing the absolute lowest price?
• How can I tell what a customer's real agenda is and identify what type of buyer they really are?
• If we spot a potential customer defection early enough, can we turn it around?
• Can pricing analysts be taught the softer skills they need to be successful?
• Our competitors are offering a lower price. Why wouldn’t a customer just take their offer?
• Are there other profitable growth drivers a pricing team could focus on?