Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• What's the difference between pricing analytics and optimization?
• What are some good ways to talk about price/volume tradeoffs?
• What if our competitors are outperforming us on every value-driver that really matters?
• What is a "Mix Shift" customer defection and how do I spot it?
• When doing competitive analysis, where else can we look to uncover our competitors' priorities?
• What if there's just no convincing some of the internal influencers and naysayers that the initiative will be worthwhile?
• I'm tired of policing my sales team and playing "bad cop" on every deal. Any suggestions?
• Can you tell, in advance, whether a promotional discount will work?
• What can I do if I can’t really tell whether the customer is serious about needing the absolute lowest price?
• How can I tell what a customer's real agenda is and identify what type of buyer they really are?