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Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

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  • What's the difference between pricing analytics and optimization?
  • Should we be able to command a price premium for every value-gap we identify?
  • Why shouldn't services be priced by the hour? Lawyers and accountants do it, don't they?
  • What have other groups experienced when trying to link pricing performance to sales commissions? What have they done? And how successful has it been?
  • When it comes to calculating customer profitability, how good is “good enough”? How accurate is accurate enough?
  • Can just measuring something cause it to improve?
  • What is the average % lift reported by those using price elasticity to set prices?
  • Are there downsides to grandfathering existing SaaS subscribers into their current pricing levels when we raise prices for newbies?
  • What types of attributes should we think about for price segmentation?
  • Should we use current or potential LTV in our segmentation?

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