Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• When it comes to calculating customer profitability, how good is “good enough”? How accurate is accurate enough?
• Why is accurate price segmentation so important?
• What role should lifetime value play in our pricing segmentation?
• Can you tell, in advance, whether a promotional discount will work?
• What if there's just no convincing some of the internal influencers and naysayers that the initiative will be worthwhile?
• What have other groups experienced when trying to link pricing performance to sales commissions? What have they done? And how successful has it been?
• Can just measuring something cause it to improve?
• Are there downsides to grandfathering existing SaaS subscribers into their current pricing levels when we raise prices for newbies?
• How can we see the customer spend that we aren't getting?
• How can pricing skills be applied to other profitable problems?