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Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • What if the root-causes are in an area that I don't have a lot of lot influence over?
  • How can pricing skills be applied to other profitable problems?
  • What do I do if my internal team can’t reach agreement on a set of value-drivers and their relative importance?
  • What role should lifetime value play in our pricing segmentation?
  • When it comes to calculating customer profitability, how good is “good enough”? How accurate is accurate enough?
  • Why would a B2B customer defect if they are saying they're satisfied?
  • What are the growth paths that other pricing groups are taking?
  • How can I tell what a customer's real agenda is and identify what type of buyer they really are?
  • How can we see the customer spend that we aren't getting?
  • What’s the difference between “hard” and “soft” value-drivers?

This question is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.

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More Subscriber-Only Resources From Our Library

  • How to Price New Products

    In this on-demand webinar, learn about three common types of new products that pricing teams are likely to encounter, and explore the core strategies and processes for dealing with the realities associated with them. Hint: "Best practice" is not always realistic.

    View This Webinar

  • How Many B2B Sales Teams Lack Negotiation Skills?

    We wanted to better understand the extent to which B2B sales teams were taking steps to develop and maintain skills in negotiation. Explore what we learned in this Research Brief, complete with helpful charts and analysis.

    View This Research

  • The Price Segmentation Self-Assessment

    Simply answer the questions in this self-assessment (objectively) to gauge the likely quality, accuracy, and efficacy of your price segmentation model. You can assess overall quality, as well as pinpoint specific opportunities for improvement.

    View This Tool

  • Fixing the Causes of Rogue Salespeople

    It's all too easy to observe rampant discounting in the field and conclude that "rogue" salespeople are the source of the problem. In this expert interview, Paul Hunt exposes the real problems behind rampant discounting in the field.

    View This Interview