Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• Why is accurate price segmentation so important?
• What if our whole analytics initiative is built around giving end-users the ability to slice-and-dice data for themselves?
• What types of attributes should we think about for price segmentation?
• What is the average % lift reported by those using price elasticity to set prices?
• Our research interviews were really informative. Do we really need to conduct a broader research survey now?
• Should it concern us that customers haven't ever considered the value-drivers we've identified?
• Should I share the results of our marketing research with the sales team?
• I'm tired of policing my sales team and playing "bad cop" on every deal. Any suggestions?
• Can you measure price elasticity through channels?
• What if our top-selling salesperson is the worst at hitting target prices and margins?