Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• What types of attributes should we think about for price segmentation?
• When leading others through the rationale behind a change, isn't there a danger that they'll arrive at different conclusions?
• Our research interviews were really informative. Do we really need to conduct a broader research survey now?
• What's the difference between pricing analytics and optimization?
• My company seems to love platitudes. How do I get others to focus on real messages?
• Why shouldn't services be priced by the hour? Lawyers and accountants do it, don't they?
• What can I do if I can’t really tell whether the customer is serious about needing the absolute lowest price?
• Why are the early signs of customer defection so difficult to spot?
• When positioning ourselves vs. the competition, won’t prospects see us as negative and get turned off?
• What are the growth paths that other pricing groups are taking?