Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• What if there's just no convincing some of the internal influencers and naysayers that the initiative will be worthwhile?
• When leading others through the rationale behind a change, isn't there a danger that they'll arrive at different conclusions?
• Aren't people usually the root-causes behind most pricing problems?
• Our research interviews were really informative. Do we really need to conduct a broader research survey now?
• How can pricing skills be applied to other profitable problems?
• Why shouldn't services be priced by the hour? Lawyers and accountants do it, don't they?
• What are some good next steps to take once we've gleaned some solid insights about our competitive set?
• What’s the difference between “hard” and “soft” value-drivers?
• Can just measuring something cause it to improve?
• What are the growth paths that other pricing groups are taking?