Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• What's the difference between defection detection and customer retention?
• Should we use current or potential LTV in our segmentation?
• What are the different buyer types we might be negotiating with?
• If we have people with lots of experience in the industry, do we really need to conduct marketing research?
• Can pricing analysts be taught the softer skills they need to be successful?
• When doing competitive analysis, where else can we look to uncover our competitors' priorities?
• Are there other profitable growth drivers a pricing team could focus on?
• We're trying to reduce the complexity of our pricing model. Any tips or suggestions?
• Aren't pricing outliers always a bad thing?
• Should I give my salespeople a specific price, or is a range OK?