Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• Aren't pricing outliers always a bad thing?
• Can just measuring something cause it to improve?
• When pricing and quoting based on customers' projected volumes for the coming year, how do we protect ourselves against them falling short and not earning the price?
• What’s the difference between “hard” and “soft” value-drivers?
• Our competitors are offering a lower price. Why wouldn’t a customer just take their offer?
• Why shouldn't services be priced by the hour? Lawyers and accountants do it, don't they?
• When conducting research interviews, how many should we try to conduct?
• What is a "Mix Shift" customer defection and how do I spot it?
• What do I do if my internal team can’t reach agreement on a set of value-drivers and their relative importance?
• Isn't the point of analytics all about identifying outliers and taking action to make sure they don't happen again?