Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• What is the average % lift reported by those using price elasticity to set prices?
• Can you measure price elasticity through channels?
• What if there's just no convincing some of the internal influencers and naysayers that the initiative will be worthwhile?
• When positioning ourselves vs. the competition, won’t prospects see us as negative and get turned off?
• Should we use current or potential LTV in our segmentation?
• How do you "normalize" your pricing to something else?
• What if our competitors are outperforming us on every value-driver that really matters?
• Why are salespeople so quick to offer discounts?
• What types of attributes should we think about for price segmentation?
• What do I do if my internal team can’t reach agreement on a set of value-drivers and their relative importance?