Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• Isn't the point of analytics all about identifying outliers and taking action to make sure they don't happen again?
• What does a real price segment look like? What defines it?
• Why are salespeople so quick to offer discounts?
• Should we announce price increases to customers whose pricing is actually being grandfathered and NOT increased?
• What are some good next steps to take once we've gleaned some solid insights about our competitive set?
• If we spot a potential customer defection early enough, can we turn it around?
• What if our competitors are outperforming us on every value-driver that really matters?
• Should it concern us that customers haven't ever considered the value-drivers we've identified?
• Can you measure price elasticity through channels?
• My company seems to love platitudes. How do I get others to focus on real messages?