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Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

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Any tips for getting others in our company on-board with conducting more rigorous competitive analysis?
Can pricing analysts be taught the softer skills they need to be successful?
Why are the early signs of customer defection so difficult to spot?
Our research interviews were really informative. Do we really need to conduct a broader research survey now?
My company seems to love platitudes. How do I get others to focus on real messages?
Should we announce price increases to customers whose pricing is actually being grandfathered and NOT increased?
When positioning ourselves vs. the competition, won’t prospects see us as negative and get turned off?
What is the average % lift reported by those using price elasticity to set prices?
Why are salespeople so quick to offer discounts?
What can I do if I can’t really tell whether the customer is serious about needing the absolute lowest price?

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Thanks to analytical toolsets, it's easy to identify deals that weren't priced properly. But after-the-fact corrective actions do little to prevent outliers from happening again. This diagnostic shows you how to uncover and address the true root causes behind bad deals.
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Four Ways to Get More Out of Pricing Analytics

There's no doubt that pricing analytics can be powerful, but it’s not a slam dunk. This guide explains four powerful strategies for producing more meaningful results from your pricing analytics efforts and investments.
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Analytics or Optimization... Which Do You Need?

When it comes to pricing technologies like pricing analytics and optimization, it's difficult to know which direction to take. But what if you could hear from an experienced practitioner who has actually used both pricing analytics and price optimization?
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Fixing the Causes of Rogue Salespeople

It's all too easy to observe rampant discounting in the field and conclude that "rogue" salespeople are the source of the problem. In this expert interview, Paul Hunt exposes the real problems behind rampant discounting in the field.
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Three Core Pricing Skills That No One Talks About

For many B2B companies, increasing knowledge around pricing is a priority. But this education regularly ignores skills that are critically important. In this guide, learn about three areas that are often overlooked.
View This Guide

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