Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• What if our top-selling salesperson is the worst at hitting target prices and margins?
• What have other groups experienced when trying to link pricing performance to sales commissions? What have they done? And how successful has it been?
• What if there's just no convincing some of the internal influencers and naysayers that the initiative will be worthwhile?
• What are the different buyer types we might be negotiating with?
• What are the growth paths that other pricing groups are taking?
• Should we use current or potential LTV in our segmentation?
• Does price elasticity really exist in B2B markets?
• When it comes to calculating customer profitability, how good is “good enough”? How accurate is accurate enough?
• What are some good ways to talk about price/volume tradeoffs?
• If we spot a potential customer defection early enough, can we turn it around?