Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• Should I give my salespeople a specific price, or is a range OK?
• What is a "Steady State" customer defection and how do I spot it?
• What are some good next steps to take once we've gleaned some solid insights about our competitive set?
• Are there downsides to grandfathering existing SaaS subscribers into their current pricing levels when we raise prices for newbies?
• We're trying to reduce the complexity of our pricing model. Any tips or suggestions?
• If we spot a potential customer defection early enough, can we turn it around?
• What role should lifetime value play in our pricing segmentation?
• When pricing and quoting based on customers' projected volumes for the coming year, how do we protect ourselves against them falling short and not earning the price?
• Is speaking about loss avoidance really more powerful than highlighting upside gains?
• Can just measuring something cause it to improve?