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Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • Aren't pricing outliers always a bad thing?
  • Why shouldn't services be priced by the hour? Lawyers and accountants do it, don't they?
  • Can you measure price elasticity through channels?
  • What if the root-causes are in an area that I don't have a lot of lot influence over?
  • Does price elasticity really exist in B2B markets?
  • Any tips for getting others in our company on-board with conducting more rigorous competitive analysis?
  • Can just measuring something cause it to improve?
  • What if our competitors are outperforming us on every value-driver that really matters?
  • Our research interviews were really informative. Do we really need to conduct a broader research survey now?
  • What's the difference between defection detection and customer retention?

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